Author Archive for admin
The Safe, Fast Tanning Alternative
For years now doctors have been telling us about the dangers of prolonged exposure to the sun. Yet people still want that healthy looking all over tan, and as a result, more and more consumers are turning to beauty salons and day spas for answers.
Aside from the health risks of sun bathing, time is also an issue [...]
Parabens: What Are The Risks?
Much has been said recently about the dangers of parabens. So what is all the fuss about and is it really important?
Well straight away it needs to be pointed out that SunFX products contain NO Parabens. As a company we have some serious doubts about parabens and therefore decided that we would never use parabens [...]
Call Yourself A Beauty Salon?
Whilst there are many reasons for a client to visit your salon, highest on the list is because they want you to make them beautiful. They want to look their best.
But fashion and beauty can be fickle things. What is fashionable, and therefore considered beautiful one day, can become dated and out of vogue the [...]
Recession Tip 2: Lessons From A Pizza Shop
When it comes to increasing profits, many salon and day spa owners start to think about more customers or increased sales. But there are other ways to boost your bottom line that take little to no effort. This point was driven home to me recently when I spoke to the husband of a friend recently [...]
Recession Tip 1: Making More From Less
With the recession upon us businesses need to work smarter to keep their businesses growing. Over the next few weeks we will look at some of the strategies that beauty salons and day spas can employ to ensure that business is moving in the right direction during these tough economic times.
One of the realities of [...]
Exfoliating: The Perfect Tan Starts At Home
Whilst every client wants the perfect tan, very few understand the importance of pre-tan preparation, or more specifically exfoliating prior to having their tan applied.
To understand the importance of exfoliating, we first need to understand a little bit about human skin.
Skin is made up of a series of tiny individual cells that have a relatively [...]
Summer’s Secret
You have just finished your clients SunFX spray on tan. They are exicted, and looking forward to an extended period of compliments and looks of envy as their family and friends marvel at their golden, tanned skin.
They are paying at the counter when they ask you ‘Is there any way that I can extend my tan between [...]
Secrets to Selling More Retail
One of the most common complaints I hear from salon owners, is that their team members fail to upsell. They seem to have no trouble selling treatments to their clients, but add-on sales of products seem to be a different matter altogether. So why is this so?
Well, talk to most beauticians and they will tell you [...]